AI Insights · Timothy · April 2022
Top 5 Social Apps on Android in South Africa: Q1 2022
Discover the performance trends of the top 5 social apps on Android in South Africa during Q1 2022, highlighting key metrics such as downloads, revenue, and active users.
In the first quarter of 2022, the top social apps on Android in South Africa displayed varied performance trends in terms of downloads, revenue, and active users. Here’s a closer look at how apps like TikTok, Bigo Live - Live Streaming App, Facebook, Grindr - Gay Dating & Chat, and Likee - Short Video Community performed.
TikTok saw a significant decline in weekly revenue over the quarter, starting at $243K and ending at approximately $162K. However, downloads surged mid-quarter, peaking at around 270K in the week of March 14. Active users also showed a steady increase, reaching 2.75M by the end of March.
Bigo Live - Live Streaming App experienced fluctuations in revenue, with a notable peak of around $10K in mid-March. Downloads remained relatively stable, hovering around 1.9K towards the end of the quarter. The app’s active users exhibited a slight increase, maintaining a steady presence around 24K.
Facebook had a consistent performance in terms of revenue, ending the quarter with about $4.9K. The app saw a steady rise in downloads, peaking at over 62K in the last week of March. Active users showed a consistent upward trend, reaching nearly 11.7M by the end of the quarter.
Grindr - Gay Dating & Chat displayed a varied revenue trend with a peak of approximately $3.5K in late March. Downloads remained stable, averaging around 1.1K per week. Active users fluctuated but ended the quarter at around 46.5K.
Likee - Short Video Community saw a decline in revenue throughout the quarter, starting at $2.1K and ending at about $936. Downloads showed a gradual increase, reaching nearly 7K by the end of March. Active users remained relatively stable, averaging around 450K.
The data provided by Sensor Tower gives a comprehensive overview of the performance of these top social apps on Android in South Africa during the first quarter of 2022. For more detailed insights, visit Sensor Tower.